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EMV Migration Forum Makes Statement on EMV Debit Implementation in the United States

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EMV Migration Forum Makes Statement on EMV Debit Implementation in the United States

Merchant, issuer, merchant acquirer, and issuer processor members recommend EMV debit implementation principles

Princeton Junction, N.J., July 1, 2013–Following its June meeting, the EMV Migration Forum has issued the following statement on EMV debit implementation in the United States:

“The merchant, issuer, merchant acquirer, and issuer processor members of the EMV Migration Forum came together and jointly recommended principles for implementing EMV debit in the United States.

 

The recommended path for U.S. EMV debit implementation and acceptance at U.S. devices is a single common U.S. debit payment application identifier (AID) on a debit card that represents each of the debit networks enabled on the card.

 

If this approach is adopted as recommended, no additional complex tags are necessary for U.S. debit implementation, as would be required with a multi-application approach.

 

The goals of these recommendations are to reduce the complexity of U.S. EMV implementation and to facilitate a positive consumer experience.

 

These recommendations are the result of in-person meetings, weekly phone meetings over several months, and thousands of hours of evaluation and analysis of the technology and use case scenarios, involving a broad cross-section of industry stakeholders.”

More information about U.S. EMV migration and the EMV Migration Forum can be found at http://www.emv-connection.com/us-payments-forum/.

About U.S. EMV Migration

Commonly used globally in place of magnetic stripe, EMV chip technology drastically reduces card fraud in a face-to-face card-present environment; provides global interoperability; and enables safer and smarter transactions across cards and contactless channels.

About the EMV Migration Forum

The EMV Migration Forum is a cross-industry body focused on supporting an alignment of the EMV implementation steps required for global and regional payment networks, issuers, processors, merchants, and consumers to ensure a successful introduction of more secure EMV contact and contactless technology in the United States. The focus of the Forum is to address topics that require some level of industry cooperation and/or coordination to migrate successfully to EMV technology in the United States. For more information on the EMV Migration Forum, please visit http://www.emv-connection.com/us-payments-forum/.

Contact

Deb Montner
Megan Shamas
Montner & Associates Tech PR Agency
203-226-9290
[email protected]
[email protected]

 

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About the U.S. Payments Forum

The U.S. Payments Forum is a cross-industry body focused on addressing issues that require broad cooperation and coordination across many constituents in the payments industry. The Forum is an affiliated organization of the Secure Technology Alliance, founded in August 2012 as the EMV Migration Forum, and renamed in the U.S. Payments Forum in 2016 to include other new and emerging payments technologies in the United States.

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Members of the media interested in learning about and accurately reporting on current and emerging payments technologies in the U.S., such as EMV, tokenization, encryption, and mobile and contactless payments, should visit our Media Resources page.

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